Mind Map Gallery Abandoned Cart Email Flow

Abandoned Cart Email Flow

The mind map here illustrates the email processing flow for abandoned carts. By setting two answers which are yes and no for one question in each step, users can follow this flow to decide which type of email they should send out. For example, if the item count is more than three, then users can turn to the "no" branch in the first step to search the according email content. You can find this template on EdrawMind and create an email flow or other working process flows for your project.

Edited at 2021-06-30 09:28:08

Abandoned Cart Email Flow

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Outline

Abandoned Cart Flow

Item count is less than 3

YES

Wait 4 hours

Items contain - level - The Original Deck- The Plane® Cloud- 5-Pack- The Fleet- Grade® For Kids

YES

Email 1: . Remind the customer they left something in the cart.. Provide a link to take them back to their cart and check out the products they left.. Assure assistance

Email 2:. Handle Objections/ ask for reasons for leaving the cart behind. Provide FAQs . Convince its worth buying . Provide Customer Reviews- Give category reccommendations in case they dont like the product they abandoned.. Provide a link to complete purchase.

. Inform the prospect time is running out. Incorporate a small story or cutomer's review to ignite some interest.. Offer a discount on immediate purchase

NO

Items contain Slope

YES

Email 1: . Remind the customer they left something in the cart (because the count exceeds 3, we will not include the images of the products). Provide a link to take them back to their cart and check out the products they left.. Assure assistance

Email 2:. Handle Objections/ ask for reasons for leaving the cart behind. Provide FAQs . Convince its worth buying . Provide Customer Reviews. Provide a link to complete purchase.

. Inform the prospect time is running out. Incorporate a small story or cutomer's review to ignite some interest.. Offer a discount on immediate purchase

NO

Items contain Filup

YES

Email 1: . Remind the customer they left something in the cart (because the count exceeds 3, we will not include the images of the products). Provide a link to take them back to their cart and check out the products they left.. Assure assistance

Email 2:. Handle Objections/ ask for reasons for leaving the cart behind. Provide FAQs . Convince its worth buying . Provide Customer Reviews- Give category reccommendations in case they dont like the product they abandoned.. Provide a link to complete purchase.

. Inform the prospect time is running out. Incorporate a small story or cutomer's review to ignite some interest.. Offer a discount on immediate purchase

NO

Items contain Raise

YES

Email 1: . Remind the customer they left something in the cart (because the count exceeds 3, we will not include the images of the products). Provide a link to take them back to their cart and check out the products they left.. Assure assistance

Email 2:. Handle Objections/ ask for reasons for leaving the cart behind. Provide FAQs . Convince its worth buying . Provide Customer Reviews- Give category reccommendations in case they dont like the product they abandoned.. Provide a link to complete purchase.

. Inform the prospect time is running out. Incorporate a small story or cutomer's review to ignite some interest.. Offer a discount on immediate purchase

NO

General abandoned cart emails regardless of the category Email 1: . Remind the customer they left something in the cart (because the count exceeds 3, we will not include the images of the products). Provide a link to take them back to their cart and check out the products they left.. Assure assistance

Email 2:. Handle Objections/ ask for reasons for leaving the cart behind. Provide FAQs . Convince its worth buying . Provide Customer Reviews- Give category reccommendations in case they dont like the product they abandoned.. Provide a link to complete purchase.

. Inform the prospect time is running out. Incorporate a small story or cutomer's review to ignite some interest.. Offer a discount on immediate purchase

NO

Wait 4 hours

Email 1: . Remind the customer they left something in the cart (because the count exceeds 3, we will not include the images of the products) . Provide a link to take them back to their cart and check out the products they left. . Assure assistance

Email 2: . Handle Objections/ ask for reasons for leaving the cart behind . Provide FAQs . Convince its worth buying . Provide Customer Reviews . Provide a link to complete purchase.

. Inform the prospect time is running out . Incorporate a small story or cutomer's review to ignite some interest. . Offer a discount on immediate purchase