Making Ideas Happen - Scott Belsky

Making Ideas Happen: Overcoming the
Obstacles Between Vision and Reality
About The Book
Replace Rituals with Action Steps
Time Spent Reacting is Time Spent Losing
The Execution Matters More Than the Idea
Partnerships Between Different Types
of People Can Lead to Success
Don't Keep Your Ideas Secret
The 3 Categories of a Project
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Making Ideas Happen
Overcoming the Obstacles Between Vision and Reality
Scott Belsky
April 18, 1980 (age 40 years)
American entrepreneur, author and early-stage investor
co-founder and CEO of Behance
Rituals, such as weekly status update meetings,
are often useless and just waste time
Instead, think in terms of action steps
Capture action steps whenever they come to mind
We spend most of our time reacting
to others' requests and messages
Successful projects require
an organized approach
Use one hour every evening as 'processing time'
Use this time to sort every request and new information
into one of the three categories of your project
Action Steps
Specific tasks that must be done to realize the project
Pieces of information useful to your project
Many people have the urge to keep their ideas secret
because they're scared that someone will steal them
But sharing and discussing your ideas is vital
It provides feedback
It provides criticism
It puts pressure on you to actually complete your idea
It lets you discover problems and opportunities
you may have missed on your own
There are 3 types of people when it comes to realizing projects
All 3 types have trouble working alone,
but when they partner up with someone
who complements them,
they can create a winning project team
Ideas provide us with high energy
and commitment, but it doesn't last
The Project Plateau
Even the greatest idea can't change
the world if the execution fails
That's why you need to counteract the project plateau problem
= The point in a project where we become demotivated or disinterested and abandon our idea in favor of a new, exciting one
Make the most of your initial energy
Adopt working routines that are highly efficient
April 15, 2010
Action steps create momentum
Reactionary workflows lead to squandered energy
Instead of acting, we only react
Backburner Items
It's important to separate each project into these categories in order to separate the important things from the trivial things.
e.g. create illustrations, write outline etc.
e.g. sales forecasts, competitor analysis etc.
Ideas or to-dos that aren't immediately relevant
but can become relevant in the future
Highly creative, full of ideas
Have difficulty seeing things through
Pragmatists who focus on execution
Can switch between both roles, but often
start more projects than they can finish
A fixed routine can help you sit down
and do the work, rather than wasting the
limited amount of energy you have