link engine management

Link Engine Management1. Core ValuesReflect Well on the CompanyAlways Push to ImprovePassionate about what I DoI Support the TeamDo what you say you will Do2. Core PurposeEnable people to realise potentialTunersOur peopleSuppliersDistributorsOur usersThey believe what we believe3. BHAGTo be the most sought after by 2024.To be the most Viable after by 2024.To be the most reliable by 2024.Link, the company you want to deal with4. Geographic FocusMaintain New ZealandMajor push UKRoll out Japan & China5. Target Market Customer DescriptionClub / Street Performance Dealers6. Target Customers Greatest NeedReliable profit from Reliable Product7. Generic StrategyCustomer intimacy8. Core ActivitiesSales and Technical Support - provide complete solutions to our customers (dealers) Distribution Company with Product SupportAutomotive Electronics development of Engine Management tuning solutions9. Non Core ActivitesAn assembler - minimise in-house assemblyWorkshop or Tuning Company10. Positioning StatementWe develop automotive electronic tuning solutions11. Key Benefits Our Brand OffersFunctionalStabilityRepeatabilityEase of useversatilityEconomicBusiness opportunity for Dealersvalue for moneyEmotionalThey feel valued and important as our customer12. Brand PromisePerformanceCredibilityReliability